Capital Preferences on AWS

Helping people make purposeful decisions with their money.


CP has partnered with AWS for over two years and in close collaboration we are continuously improving our offering and partnering with customers worldwide.

Together, CP and AWS make it easy to offer personalized financial advice at scale in your AWS environment without procurement and deployment hassles.

Capital Preferences is a personalization technology firm that uniquely understands and models investor preferences through the application of decades of behavioural economics research from our co-founders.