74% of Singaporean investors place high importance on ESG factors in their investing, but only 8% are receiving a high-calibre ESG investing experience.
Pat heads marketing and strategy at Capital Preferences, driving go-to-market strategy, messaging and thought leadership.
He is a co-author of The Challenger Customer, a Wall Street Journal best-selling book on B2B marketing and sales, and has contributed to Harvard Business Review and blogged for Forbes. He lives on New Zealand’s South Island with his wife, four children and two overactive border collies.